from Google. It allows website owners and publishers to display targeted ads on their sites and earn money when visitors click or view ads. Google AdSense works by using algorithms to analyze website content and deliver relevant ads that match the website's theme and audience. Advertisers bid on specific keywords and ad placements, and the ads with the highest bid are displayed on the website. AdSense publishers get a share of the revenue generated by these ads. To use AdSense, website owners need to sign up for the program and add a code to their website. This code allows Google to display ads on the website and track clicks and impressions. AdSense offers a variety of ad formats, including image ads, text ads, and link units. Publishers can customize the appearance of the ads to match the design and layout of their website. Google AdSense is a popular way for website owners to monetize their traffic and earn passive income. However, publishers must follow Google's guidelines and policies to ensure that their AdSense account stays in good standing. Violations may lead to account suspension or termination.